Foodbank, one of Australia’s leading non-profits fighting hunger and food waste, set out to modernise its website to better reflect its growth and make it more accessible to all users. With the organisation’s mission centred on community and compassion, the redesign needed to feel warm, human, and easy to navigate for everyone, from donors to those seeking help.

The goal was to improve usability across all audiences, starting with a mobile-first approach and later expanding to desktop. The design needed to prioritise accessibility, ensuring recipients of help could easily use the site, with thoughtful details like right-hand-side buttons for thumb reach, larger text for low vision, and simplified navigation. Given the website’s information-heavy nature, clarity and readability were key.

The UI design focused on bringing Foodbank’s Humanness brand value to life: friendly, colourful, and people-centred. Accordions were maximised to condense content for easier browsing, while bold typography, warm imagery, and Foodbank’s signature colours guided users naturally through the site. The result is an intuitive, inclusive experience that balances information and emotion.